Planning a successful event has never been a plain and simple process for any event marketing professional. It doesn’t matter if you’re holding a corporate dinner for thousands of people, or a team building event in London, it’s vital that the event management process is approached with the utmost organisation, communication and positivism.
The industry has been evolving year on year with the introduction of new event technologies, and we would be right in saying that social media has played a huge part in the way we organise and market our events to the masses.
Did you know? Facebook generates 4 million “likes” every single minute, and Twitter boasts around 500 million tweets every single day. These recent statistics alone show just how powerful these platforms are on a daily basis, and it also creates the chance to create meaningful social relationships with other event professionals, organisers, speakers and potential attendees.
You may have also noticed the rise in visual social media platforms, including the likes of Snapchat and Instagram. No event professional should ignore these platforms, as the power they hold is priceless to creating and marketing successful events.
With this in mind, we decided to create a fun visual interpretation of how we can use the powers of social media to effectively market our events.
WARNING, you’re about to discover some of the webs coolest made-up superheroes…