Visit Scotland

Scotland Means Business (SMB) is a biannual workshop event which brings together the Scottish trade and qualified hosted buyers from key business tourism markets. This networking event showcases Scotland to buyers and highlights the diversity of the destination, as well as helping forge relationships with key suppliers. Following on from previous years, Maximillion was contacted to organise the team building activities as part of the buyers’ programme.

Event Detail

  • Venue: Various venues in Glasgow city centre
  • Format: Taxi team building event
  • Guests: 90

Objectives

  • VisitScotland wanted to provide an opportunity for delegates attending the Scotland Means Business conference to explore Glasgow and get a feel for the city’s venues, attractions and culture.
  • The activity was to be fast paced, informal and fun, giving delegates the opportunity to network and provide them with a memorable experience.

Outline

This was an opportunity for Maximillion to use a popular and established event style such as Taxi, then add some bespoke elements in order to ensure that the guests maximised their time in Glasgow.

Working closely with the Glasgow venues, we were able to design a brilliant treasure hunt which required guests to visit a number of interesting and unique Glasgow venues and in a short space of time to get a real feel for the atmosphere of the venues and of the city itself.

Feedback

“It was a great way to discover the city, and to meet suppliers as well as other guests! We had a great time!”

Muriel Piton, Publicis Meetings, France

Feedback

“Such great fun – Got an idea of the various sides to Glasgow”

Charlotte Hansen, VIA Travel Group & Meeting, Sweden.